agrofood & plastprintpack 2013: Setting a new benchmark for Ghana and West Africa

showimage agrofood & plastprintpack 2013: Setting a new benchmark for Ghana and West Africa

agrofood & plastprintpack 2013

1,326 professional visitors from 37 countries and 81 exhibitors from 21 countries

A new benchmark for West Africa”s trade show industry was recently set by the first edition of agrofood & plastprintpack West Africa. Accompanied by a high media attention the official opening was held in the presence of very honorable representatives from the Ghanaian Government as well as representatives from embassies and international institutions, NGO”s and from industry and trade. From 3-5 December 2013 1,326 professional visitors from 37 countries, with a share of 75.7% of decision makers and 9.1% from outside Ghana were discussing business with 81 exhibitors from 21 countries at the AICC – Accra International Conference Centre. This new annual event was organised by the German trade fair specialists fairtrade.

To create valuable synergies for exhibitors and visitors alike, agrofood West Africa was held in conjunction with plastprintpack West Africa. This new double event enjoyed strong institutional support of European partners. Advantage Austria was presenting an official Austrian pavilion featuring eight exhibitors. France officially participated through adepta – The French Association for the Development of International Trade in Agricultural and Food Processing Techniques. adepta organized an official French pavilion featuring 21 French exhibitors. Italian know-how was represented by twelve exhibitors and eight German technology leaders joined in. The 1,326 professional visitors from 37 countries discussed business with exhibitors from the following countries: Australia, Bahrain, Bulgaria, China, Ghana, India, Japan, Lebanon, Morocco, Poland, Portugal, South Korea, Sweden, Taiwan, Turkey, United Arab Emirates and USA.

Hon. Nii Lantey Vanderpuye, Deputy Minister of Trade and Industry stated during the opening ceremony: “I am highly excited by the participation of such a distinguished gathering of captains of industry and commerce, agro-processers and operators in the food and beverage industry. As a peasant agricultural country that seeks to transform itself into modern agricultural and industrialized economy, the “agrofood & plastprintpack West Africa 2013″ international show should be seen as a significant contributor to achieving sustainable development.”

“As many of our customers have production sites here, Merck established a branch in Ghana just in 2013”, said Mr Willi Moor, General Chemicals Manager – Merck. Moor further: “It”s not just only the presence of the global players in Ghana that makes this market so interesting for us, we realised that there are many local producers, who are interested in improving the quality of their products. At agrofood & plastprintpack West Africa we are mainly displaying our solutions in food and beverage analytics as well as in food pigments for food decoration. We are positively impressed about the high quality of the visitors and the great interest in our products.”

The organisers of fairtrade are looking forward to welcome the entire agrofood & plastprintpack industry again for the 2nd edition of West Africa”s new hub in these industry sectors, to be held from 2-4 December 2014 at the Accra International Conference Centre. Until then exhibitors and visitors can communicate and discuss business via the agrofood and the plastprintpack industry portals, interactive online communities allowing exhibitors and visitors to connect before, during and after the event.

fairtrade Messe und Ausstellungs GmbH & Co KG
Seit ihrer Gründung 1991 zählt die fairtrade Messegesellschaft zu den führenden Veranstaltern internationaler Fachmessen in den aufstrebenden Märkten Osteuropas, des Nahen und Mittleren Ostens und Nordafrikas. Als inhaber-geführtes Unternehmen mit Sitz in Heidelberg verfügt fairtrade über ein weltweites Netz von Partnern und Repräsentanten. fairtrade ist ISO 9001:2008 zertifiziert. Als UFI-Mitglied organisiert fairtrade Messen nach den UFI Qualitätsnormen.

About fairtrade:
fairtrade ranks among the leading organizers of professional international trade fairs in the emerging markets of Eastern Europe, the Middle East, Asia and North Africa ever since its foundation in 1991. Headquartered in Heidelberg, Germany, fairtrade maintains a powerful network of agencies and partnerships throughout the world while focusing on achieving an ever higher degree of customer satisfaction, providing excellent service and generating valuable business contacts for exhibitors and trade visitors alike. ISO 9001:2008 certified and as a member of UFI The Global Association of the Exhibition Industry, fairtrade organizes events according to the UFI quality norms.

fairtrade Presse
Dominik Rzepka
Kurfuersten Anlage 36
69115 Heidelberg
+49 6221 456522

fairtrade Messe
Dominik Rzepka
Kurfürsten Anlage 36
69115 Heidelberg
+49 6221 456522