Established Classic: Ceresana Presents Fifth Report on the Global Market for Polypropylene
Polypropylene is one of the world’s most widely produced standard plastics, second only to polyethylene. “PP can be processed using various techniques and is used for the most diverse applications ranging from packaging to household appliances, clothing, and vehicles,” Oliver Kutsch, CEO of Ceresana, explains. The market research company analyzed the global market for polypropylene already for the fifth time. The latest report expects revenues for this type of plastic to grow by, on average, 4.9% per year until 2026. Packaging Producers Are Major Consumers The most important sales market for polypropylene in 2018 was flexible packaging: A total of 16.4 million tonnes were processed in films, bags, and sacks. Another 15.5 million tonnes of polypropylene were used for the production of rigid packaging, such as containers and lids for food and beverages, chemicals as well as industrial and household products. Demand in the application areas consumer goods and fibers ...
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Uptrend of the Stand-Up Pouches: Ceresana Analyzes the Global Market for Bags and Sacks
Should single use carrier bags be banned? Discussions on this topic increase in the media of many countries. More and more countries try to banish lightweight plastic bags in particular from retail or at least to reduce their consumption. However, not only carrier bags belong to the sector bags and sacks: The current Ceresana bags and sacks market report, which is already the second edition, also provides extensive information on garbage bags and sacks, heavy duty and industry sacks as well as pouch packaging for foodstuffs. Many different influential factors affect this complex market. Besides several plastic types, the study also deals with bags and sacks made of paper. Industrial Bags Strongly Dependent on Economy Demand for heavy duty and industry sacks depends to a large extent on the economic development of the respective countries. Trade links are very important for transport packaging: Demand can profit from free trade agreements ...
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Elastic and Heatable: Ceresana Analyzes the Global Market for Thermoplastic Elastomers
Melting, repeatedly deforming, and recycling: Thermoplastic elastomers (TPE) can be processed just like conventional standard plastics when reheated. At room temperature however, TPE plastics have the same mechanical properties as vulcanized elastomers: They are elastic, pliable, and flexible like rubber. In its current study, Ceresana analyzes the market for these innovative materials already for the second time: In 2017, about 4.7 million tonnes of thermoplastic elastomers were used worldwide. Market Data on Thermoplastic Elastomers Demand for TPE is strongly focused on the largest economic powers: Currently, processors in China, the USA, Japan, and Germany combined account for about two thirds of global demand. Production of TPE is dominated by manufacturers in Asia: More than 56% of global production takes place in this region. Second largest producer is North America, followed by Western Europe. TPE Uses Given their versatility and easy processing, TPE are predominantly used in the automotive industry: About ...
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Elastic Growth: Ceresana Study on the World Market for Butadiene Rubber
As measured by the global turnover, butadiene rubber (BR) is the second most important rubber after styrene-butadiene rubber (SBR). BR is formed by the polymerization of butadiene. Products made of BR offer very high resilience, good insulation properties, abrasion resistance, and remain flexible at low temperatures. According to the most recent study by the market research institute Ceresana, worldwide consumption for this elastomer type amounts to about 3.44 million tonnes per year. The region Asia-Pacific accounted for over 57% of global revenues, followed at a large distance by North America and Western Europe. Ceresana expects the revenues generated with BR to increase by, on average, 4.1% per year until 2025. Tires and Plastic Modification Are Main Applications The dominating sales market for BR is the segment automotive tires with a share of about 73% of total global demand. Besides SBR, natural rubber, and carbon black, BR is the most important ...
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Hot Wheels: Ceresana Analyzes the World Market for Styrene-Butadiene Rubber
Styrene-butadiene rubber (SBR) is the best-selling synthetic rubber and for decades, has been indispensable for many applications. In everyday life, SBR is mainly found in vehicle tires. According to a recent market study by Ceresana, worldwide consumption for this elastomer type amounts to about 5.1 million tonnes. More than half of global demand is generated in the region Asia-Pacific. Analysts at Ceresana expect the global market volume of SBR to increase by 2.0% per year until 2025. Butadiene and Styrene Styrene-butadiene rubber is a copolymer consisting of the chemicals butadiene and styrene. SBR is produced by emulsion polymerization (E-SBR) or by solution polymerization (S-SBR). E-SBR is accounting for about 72% of total demand. The smaller S-SBR market, however, is accounting for much more dynamic growth rates of 3.8% per year. Tires Are the Most Important Application The most important sales market for SBR in 2017 was the segment tires: More ...
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HCL Technologies erhält SAP Pinnacle Award 2018: GSSP Business Transformation Partner des Jahres
Noida, Indien, 5. Juni 2018 – HCL Technologies, ein weltweit führendes Technologieunternehmen, wurde als GSSP (Global Services Partner Agreement) SAP Business Transformation Partner des Jahres mit dem SAP Pinnacle Award 2018 ausgezeichnet. SAP vergibt diese Auszeichnungen jährlich an die besten Partner, die ihre Partnerschaft mit SAP weiterentwickelt und ausgebaut haben, um ihre Kunden zu unterstützen. Die Gewinner und Finalisten in 29 Kategorien wurden auf der Grundlage von Empfehlungen aus dem SAP-Umfeld, Kundenfeedback und Leistungsindikatoren ausgewählt – darunter zwei Customer‘ Choice Awards, die von Kunden nominierte SAP-Partner auszeichnen. „Wir freuen uns sehr über die Auszeichnung als GSSP SAP Business Transformation Partner of the Year und den SAP Pinnacle Award 2018“, sagt Michael Romero, Senior Vice President, HCL SAP Practice. „Unsere Investitionen in die Entwicklung innovativer SAP-Lösungen sowie kompetenter Mitarbeiter haben dazu beigetragen, dass unsere Kunden ihre Geschäftsprozesse verändern konnten. Ein starker Partner wie SAP ist hier einer der Erfolgsfaktoren.“ Diese Auszeichnung ...

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Clean Figures: New Ceresana Report on the Global Market for Surfactants
Surfactants can form a foam, facilitate the removal of dirt, and enable the mixture of water and oil. Despite concerns of environmentalists, these surface active chemicals are found in almost every household and are also used in numerous industrial applications. „In 2016, a worldwide turnover of almost 31 billion US-dollars was achieved with surfactants“ says Oliver Kutsch, CEO of the market research insitute Ceresana. “We expect another growth of revenues of surfactants of, on average 3.1% per year.” Ceresana analyzed this market already for the third time. Foam Does Not Equal Foam Surfactants are made from petroleum derivatives but can also be obtained from natural raw materials such as sugar, vegetable oils or vegetable soaps. This study by Ceresana examines anionic, cationic, non-ionic, and other surfactants. The report provides important figures such as demand, import, and export both for these main groups and for individual product types. Anionic surfactants are ...
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Splicing Numbers: Ceresana Analyzes the Global Market for Adhesives
Adhesives are growing more important in industrial products, in the construction industry, in sports and leisure articles, and in many other segments. For the third time already, Ceresana analyzed the global market: Almost 14 million tonnes of adhesives are consumed worldwide. According to the latest study, adhesive revenues will rise worldwide by 3.6% per year until 2024. Vinyls beat Acrylics The most important type of product in 2016 were vinyl adhesives with a demand volume of over 4 million tonnes, followed at a great distance by acrylic adhesives in second place. There is a wide variety of vinyl adhesives. Products based on polyvinyl acetate (PVAC) are among the most important ones. Polyvinyl alcohol (PVA), manufactured from polyvinyl acetate, is used as an adhesive for porous materials, such as paper, cardboard, wood, cork, and leather. Main consumers of vinyl adhesives are the paper, packaging, wood processing and construction industries that use ...
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Strong Figures: Ceresana Analyzes the Global Market for Polyethylene-HDPE
High-density polyethylene (HDPE) is the type of polyethylene offering the highest rigidity and least flexibility. The rigid and slightly hard plastic is highly suitable for a broad range of applications such as rigid containers and tubes as well as a variety of everyday household goods such as flasks, clothes pins, or handles of dishwashing brushes. Further, HDPE is processed into films. Ceresana already publishes the fourth study on the world market for HDPE. The current study expects a growth of the HDPE demand of, on average, 2.7% p.a. Until 2024. Western Europe Growing Again The Asia-Pacific region is by far the largest consumer of HDPE with a global market share of about 45%. This region will experience the most dynamic growth in the upcoming eight years, however, not in the same extent as in the past. The development in Western Europe is reverse: While the HDPE market only registered marginal ...
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Proven Standard Plastic: Ceresana Publishes New Study on Polypropylene
Polypropylene (PP) is the second most important standard plastic after polyethylene, compatible with many processing technologies, and used for the most diverse applications ranging from packaging to household appliances, clothes, and vehicles. Ceresana analyzed the global market for polypropylene already for the fourth time. The latest report of the market research company expects the demand for this type of plastics to grow by, on average, 3% per year until 2024. Polypropylene – Keeping It Fresh   The most important sales market for polypropylene in 2016 was flexible packaging with a demand volume of 17.66 million tonnes. Widely spread every-day products such as shrink-wrap packaging, shopping bags, and packaging for cigarettes or snacks are included. The production of rigid packaging, such as yoghurt cups, containers, bottles, and closures of all kinds ranked second. Since it is one of the most versatile packaging materials, polypropylene can assert itself against the competition of ...
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New Brand World for Canon Germany
On altogether 12,000 square metres of total floor area, Canon Germany has had the headquarters in Krefeld completely remodeled within ten months. One of the highlights: the new Customer Experience Centre designed and realized by D’art Design Gruppe. Here, customers and visitors are being taken on a journey through the world of Canon. Spacious, light-flooded, fit for the future: that is how the new Canon Germany headquarters can be described, where the Customer Experience Centre (CEC) is located on the ground floor in one of the three wings. A superordinate zoning in „Prologue“ on brand and company, „Experience“ on products and services and „Meeting“ with conference and group rooms allow for a structured and at the same time engaging approach to the company. All groups can be lead individually and depending on focus and target group through the brand world and touchpoints of the CEC. Room-high bamboo poles and light ...
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Neue Markenwelt für Canon Deutschland
Auf insgesamt 12.000 Quadratmetern Gebäudefläche hat Canon Deutschland innerhalb von zehn Monaten die Firmenzentrale in Krefeld komplett umgestalten lassen. Ein Highlight: das neue Customer Experience Center, entworfen und realisiert von der D’art Design Gruppe. Hier werden Kunden und Besucher auf eine Reise durch die Welt von Canon mitgenommen. Großzügig, lichtdurchflutet, zukunftsfähig: so lässt sich die neue Canon Deutschland-Zentrale beschreiben, in deren Erdgeschoss sich das Customer Experience Center (CEC) in einem der drei Gebäudeflügel befindet. Eine übergeordnete Zonierung in „Prologue“ zu Marke und Unternehmen, „Experience“ mit Produkten und Services und „Meeting“ mit Konferenz- und Arbeitsräumen ermöglicht eine strukturierte und zugleich abwechslungsreiche Annäherung an das Unternehmen. Alle Gruppen können individuell und je nach Themenschwerpunkt und Zielgruppe durch die Markenwelt des CEC und seine Touchpoints geführt werden. Raumhohe Bambusstäbe und helles Holz empfangen Besucher im Prologue-Bereich und spielen auf den japanischen Ursprung an. Aus Japan stammt auch die Firmenphilosophie „Kyosei“, die an einer ...
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Burgeoning Bioplastics: Ceresana Analyzes the European Market for Bags and Sacks
In the case of the popular environmental issue of light-weight plastic carrier bags, first consequences of the corresponding EU directive can be observed: Today, most states of the European Union have regulations to reduce the consumption of plastic bags. Carrier bags made of paper are frequently exempt from these regulations; their manufacturers could become the ones who benefit from the EU directive. Ceresana analyzed the complete European market for bags and sacks already for the second time. Heavy duty and industry sacks are also included. Demand for More Commitment of Laggards The analysts of Ceresana expect the European market for bags and sacks made of polyethylene films, other plastic films, woven plastics as well as paper to reach a volume of approx. 8.77 million tonnes in 2024. Polyethylene is by far the most frequently used material. The implementation of the EU directive for the reduction of light-weight plastic carrier bags ...
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All the Plastic Ingredients at a Glance: Ceresana Analyzes the Global Market for Additives
Plastics would not exist without additives. „Only diverse ingredients make useful materials of polymers“, explains Oliver Kutsch, managing director of the market research company Ceresana: „Additives facilitate the processing of plastics, protect against heat and UV rays, and expand the range of properties.“ Ceresana analyzed the complete world market for all major plastic additives in one study for the first time: fillers, plasticizers, pigments, flame retardants, stabilizers, impact modifiers, lubricants and slip agents, antioxidants, blowing agents, as well as other plastic additives. Bright Prospects for Manufacturers Global demand for plastic additives amounted to approx. 31.5 million tonnes in 2016. More than half of this amount was processed in Asia-Pacific. North America ranked second at a large distance. Plastics increasingly replace other materials such as wood or metal. Therefore, demand for plastic additives will continue to increase: According to the demand volume and price development, Ceresana expects revenues to rise to ...
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Clear Message: New Study on the European Market for Labels by Ceresana
Advertisement, information, and monitoring: Labels are indispensable in logistics and retail. Just like the whole packaging market, labels are continuously further developed by means of product and technical innovations. „New trends and regulations, for example concerning recycling or RFID tags, influence this special market“, explains Oliver Kutsch, CEO of Ceresana. The market research company forecasts demand for paper and plastic labels in Europe to increase by 1.6% per year in the upcoming eight years. Different Countries, Different Labels The demand for labels in the various countries is mainly influenced by the development of the particular consumer goods segments. Changes in typical consumption patterns, substitution effects as well as new trends in the segment packaging material indirectly affect demand volumes of labels. The current study of Ceresana thus examines the particular development of individual segments in 21 country profiles. Throughout Europe, plastic labels will mainly increase in the segments cosmetics & ...
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